Advertising research

Results: 1468



#Item
381Design / Communication / Business / Advertising / Communication design / Graphic design

Journal of Law & Economics An invaluable resource for academics as well as those interested in cutting-edge public policy analysis Established in 1958, The Journal of Law and Economics publishes research on a broad range

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Source URL: www.press.uchicago.edu

Language: English - Date: 2015-03-04 11:48:36
382Marketing / Television advertisement / Interactive Advertising Bureau / Inventory / Online advertising / Business / Technology / Advertising

RESEARCH THE YEAR OF EXPERIMENTATION IS OVER AS THE VIDEO ADVERTISING INDUSTRY SOLIDIFIES AND LOOKS TO GAIN EFFICIENCY. Data brought to you by Adap.tv, a division of AOL Platforms, and IAB Australia.

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Source URL: www.iabaustralia.com.au

Language: English - Date: 2014-10-21 17:58:13
383Household chemicals / Ethics / Binge drinking / Alcoholism / Parenting / Adolescence / Alcoholic beverage / Drinkwise / Alcohol advertising / Alcohol abuse / Drinking culture / Alcohol

Information for Parents Influencing your child’s alcohol consumption Unfortunately, many parents believe that they can do little to influence their child’s drinking behaviour. Research has shown us, however,

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Source URL: darta.net.au

Language: English - Date: 2015-01-14 04:54:17
384Promulgation / Design / Visual arts / Communication / Advertising / Communication design / Graphic design

FEATURE Research in practice As the RCN Research Society prepares to hold its annual international conference in April, Lynne Pearce investigates its relevance to frontline nursing staff

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Source URL: www.rcn.org.uk

Language: English - Date: 2015-02-18 04:39:12
385Communication design / Graphic design / Librarian / Special library / Library / Design / Business / Library science / Marketing / Advertising

The Library Quarterly Guides readers through all aspects of librarianship research ABOUT THE JOURNAL Since 1931, The Library Quarterly has maintained its commitment to scholarly research in all areas of librarianship—h

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Source URL: www.press.uchicago.edu

Language: English - Date: 2015-03-04 12:54:09
386Graphic design / Brand management / Product management / Copy testing / Ipsos / Brand / Advertising research / Marketing / Advertising / Communication design

Are you certain that your advertising investment delivers? Accountability. It’s more important than ever. Your advertising and brand communications simply must generate sales, build equity, or drive consumers to take a

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Source URL: ipsos.com.au

Language: English - Date: 2012-10-22 02:19:01
387Isis / Communication / Design / Marketing / Advertising / Communication design / Graphic design

ISIS An International review devoted to the history of science and its cultural influences ABOUT THE JOURNAL Isis features scholarly articles, research notes, and commentary on the history of science, medicine, and techn

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Source URL: www.press.uchicago.edu

Language: English - Date: 2015-03-02 16:37:42
388Nielsen Company / Broadcasting / Nielsen Media Research / Marketing Science Institute / ComScore / Knowledge / Media studies / Nielsen ratings / Advertising Research Foundation / Marketing / Audience measurement / Business

March 26, 2009 The Council for Research Excellence Video Consumer Mapping Study The Council for Research Excellence would like to thank The Nielsen Company for its ongoing support of the CRE and its financial commitment

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Source URL: www.researchexcellence.com

Language: English - Date: 2015-02-01 16:39:12
389Medicine / Alcoholism / Harm reduction / Alcoholic beverage / Alcohol education / Health effects of wine / Curtin University / Alcohol advertising / Binge drinking / Alcohol abuse / Ethics / Alcohol

Is alcohol an issue for your students? It is likely to become one, as alcohol causes more harm to Australian youth than any other drug. The National Drug Research Institute is conducting a free, one-off, two-day teacher

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Source URL: ndri.curtin.edu.au

Language: English - Date: 2012-07-30 22:41:16
390Neuroscience / Communication design / Graphic design / Neuromarketing / Zaltman metaphor elicitation technique / Brand / Gerald Zaltman / Integrated marketing communications / Advertising research / Marketing / Advertising / Business

Brain-Based Marketing Pursuing the Holy Grail of the “buy button.” By James Krohe Jr. I

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Source URL: www.tcbreview.com

Language: English - Date: 2013-04-01 10:08:00
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